SMS messaging can help improve business communications and even increase traffic. Many of your competitors may not have realized the benefits of SMS yet, and you need to be ahead of the curve.
We have found some of the top benefits of texting in business and we wanted to share this information with you!
1. Increase traffic online and in-store
You can promote your text enabled number and send directions to your location or include a link that goes back to your website. Through text you can send discount codes that are to be used that will help drive traffic.
2. Increase in sales or leads
Remind customers about your promotions or campaigns. If you offer a discount code to customers they will be more than likely to choose your business over your competitors since they will receive a discount on their purchase. You can also prompt customers to sign-up for a newsletter, etc with a quick form on your website. Include a URL in the text message you send to get customers to sign up.
3. Build stronger relationships
Text messaging with customers allows you to send personalized messages to them. You can include their name in the message, and give them specific information that they are looking for. You may also send personalized holiday messages to them as well.
4. Instant communication
SMS messaging is the quickest form of communication, not just between friends and family but also between businesses as well. On average text messages are read within 3 minutes of it being received. You can send a quick text message to customers and they can send quick messages to you as well.
5. Universal platform
Text messaging is used by billions of people all around the world. Communicate with customers on a platform that they use daily. It will help your business be more personal and convenient.
6. You become mobile
Texting allows you to communicate with your customers anywhere at any time. You are able to be in constant communication with customers when they are home, work or even travelling.